What are the broadcast list in WhatsApp? [Complete Guide 2023]

WhatsApp is one of the most popular instant messaging applications in the world, and one of its most useful features is the broadcast list. Broadcast lists are a way to send messages to multiple WhatsApp contacts at the same time, without having to create a group and add each contact individually.

In essence, a broadcast list is a list of contacts to whom you can send a mass message. Once a broadcast list is created, a message can be sent to all the contacts on the list by simply typing the message once and sending it. This makes it very convenient to send important messages, news or updates to a large number of people at one time.

In this article, we will delve into what WhatsApp broadcast lists are, how they are created and used, and what are the best practices to use them effectively. We will also discuss some limitations and disadvantages of mailing lists and how they can be overcome.

How to create a broadcast list on WhatsApp step by step

Creating a broadcast list on WhatsApp is a great way to send messages to multiple contacts at the same time without having to create a group. Here is how to create a WhatsApp broadcast list step by step:

1) Open WhatsApp and tap the “New Broadcast List” icon in the “Chats” section.

2) On the next screen, tap the “+” button to select the contacts you want to add to the broadcast list. You can add up to 256 contacts to a broadcast list. You can also search for contacts in the search bar at the top of the screen.

3) After selecting all the contacts you want to add to the broadcast list, tap the “Create” button in the bottom right corner of the screen.

4) You will be taken to the broadcast list screen, where you can add a name for the list in the “Name” text field. You can also tap the pencil button in the upper right corner of the screen to add a profile picture to the broadcast list.

5) Once you’ve added a name and profile picture (optional), tap the “Create” button in the top right corner of the screen to create the broadcast list.

6) You can now send messages to the broadcast list in the same way that you would send a message to an individual contact. All contacts in the broadcast list will receive the message, but will not be able to see the other contacts in the list.

And that’s it! Now you can create a WhatsApp broadcast list and send messages to multiple contacts easily and conveniently.

What are the advantages and disadvantages of using broadcast messages on WhatsApp?

WhatsApp broadcast messages work similar to a mass email, where a message is sent to a list of selected contacts. In WhatsApp, the broadcast message is sent as if it were sent to each contact individually, making it personalized and easier to manage than sending the same message to each contact separately.

Among the advantages of broadcast messages are the efficiency and time savings in sending messages to multiple contacts. They are also useful for sending important information or updates to a group of people at the same time, such as a work team or a community.

However, there are some downsides to using broadcast messages on WhatsApp. First, it can be invasive to recipients, especially if they have not previously consented to receiving broadcast messages. Also, because the message is sent as an individual message, recipients may feel that it is spam. Finally, there is no way to know if the message has been delivered or read by all recipients, which can lead to confusion or misunderstandings.

How to edit and delete a WhatsApp broadcast list?

To edit a WhatsApp broadcast list:

1) Open WhatsApp and select the “Broadcast Lists” tab.

2) Find the list you want to edit and select it.

3) Click the menu button (three vertical dots) in the upper right corner of the screen.

4) Select “Edit broadcast list.”

5) Add or remove contacts as needed.

6) When you’re done, click the “Save” button in the upper right corner of the screen.

To delete a WhatsApp broadcast list:

1) Open WhatsApp and select the “Broadcast Lists” tab.

2) Find the list you want to delete and select it.

3) Click the menu button (three vertical dots) in the upper right corner of the screen.

4) Select “Delete broadcast list”.

5) Confirm that you want to delete the broadcast list by selecting it on the confirmation screen.

What are the limitations of WhatsApp broadcast lists?

WhatsApp broadcast lists are a useful tool for sending messages to multiple contacts at once, but they also have some limitations. Some of the most important limitations of WhatsApp broadcast lists are:

1) They are not interactive: Broadcast lists do not allow two-way communication between users. Only the admin of the broadcast list can send messages, while the members of the list can only receive the messages.

2) They do not guarantee privacy: When a message is sent to a broadcast list, all the members of the list can see the phone numbers of the other members. This may not be desirable in situations where you want to keep your contacts private.

3) Limit on the number of recipients: Broadcast lists have a limit on the number of recipients that can be added. In WhatsApp, the limit is 256 contacts per list.

4) They do not allow customization: Unlike WhatsApp groups, broadcast lists do not allow you to customize settings, such as changing the group name, profile picture, or privacy settings.

5) Not suitable for group discussions: Broadcast lists are designed to send messages to multiple contacts quickly and efficiently, but they are not ideal for group discussions. For this, it is better to use WhatsApp groups.

What things can we not do with the dissemination of WhatsApp messages?

There are some things that should not be done with the broadcast of WhatsApp messages, as they can be considered as bad practices or may even violate the WhatsApp terms of service. Below are some of the things not to do with WhatsApp message broadcast:

1) Do not send unsolicited mass messages: Sending unsolicited mass messages to people who have not given their consent can be considered as spam and can be sanctioned by WhatsApp.

2) Do not send offensive or inappropriate messages: WhatsApp has clear policies on inappropriate and offensive content. Users must not send messages that contain hate speech, harassment, discrimination, violence or explicit sexual content.

3) Do not send misleading or false information: Users must not send misleading or false information through broadcast messages, as this can cause confusion and damage the reputation of a person or brand.

4) Do not use message broadcasting for commercial purposes: WhatsApp allows users to send commercial messages through its platform, but this must be done using WhatsApp business solutions. Message broadcasting should not be used to send bulk commercial messages to people who have not given their consent.

5) Do not share personal information without consent: Users should not share other people’s personal information without their consent. This includes information such as names, phone numbers, email addresses, or other contact information.

In general, it’s important to follow WhatsApp’s usage policies and to respect the privacy and safety of others when using message broadcasting.

Conclusion

Creating a broadcast list for WhatsApp is very beneficial for companies. However, it is necessary to have a tool that can manage a large number of messages from potential customers who communicate with your company.

For this you can use Callbell, a multi-agent and device tool that allows your sales and support team to communicate efficiently with customers. It also has multiple functionalities that improve management and speed of communication.

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