In this article we will show you how to add Facebook Messenger Chat to a WordPress website

If you have a site on WordPress and you want to install Facebook Messenger chat on your site to give your visitors the opportunity to contact you through one of the most popular messaging app in the world, you can follow this brief guide.

You can try the widget by clicking on the chat you see on your right 🙂.

Here’s how to add Facebook Messenger chat to your website through a WordPress plugin

1) Enter the Plugins section on WordPress
2) Click on “Add new”, search for “Callbell“, install and activate the plugin
Create an account from here and connect your Facebook page
4) Copy and paste the code you find in your Callbell account
5) Click on “Save changes”

Your chat widget should now appear on all pages of your WordPress site; let’s see now how to customize your widget.

Facebook Messenger Chat WordPress Plugin

How to customize your chat widget

Once you have created an account on Callbell, you can decide to customize your chat plugin by changing the icon of the chat widget and insert a welcome message to entice visitors to your site to start chatting with you or your company.

You can do all this in just a few clicks and directly from your Callbell account. In addition to integrating Facebook Messenger, you can also choose to add other direct messaging channels such as WhatsApp, Instagram Direct and Telegram.

You can also choose for each channel whether to activate each channel that you will integrate on mobile devices, on desktops and on both. In this way you can select which channels to offer to your visitors based on the type of device they use while they are browsing your website.

Callbell widget for WordPress

Analyze the statistics and performance of your chat widget

24 hours after installation, you will find in your Callbell account the statistics related to the use of your chat widget by your site visitors (the data relates to the last 7 days).

You can go to analyze:

1) The number of visitors / unique visitors
2) The number of clicks on the different channels
3) The country of your visitors
4) The device used

If you don’t have a Callbell account yet and want to install Facebook Messenger chat on your WordPress site, you can create a free account from here.

Statistics on the Facebook Messenger plugin for WordPress
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About the author: Hello! I am Carlo and I am one of the co-founder at Callbell, the first communication platform designed to help sales and support teams to collaborate and communicate with customers through direct messaging applications such as WhatsApp, Messenger, Telegram and (soon) Instagram Direct